Marketing & Communication Management FT
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Marketing & Communications (E)

level of course unit

Bachelor

Learning outcomes of course unit

Above all, the personality-building aspect of the semester abroad is to be regard-ed as a beneficial acquisition of competence. In addition, foreign language skills are acquired, deepened and/or expanded. The ability to understand and adapt to other cultures also proves to be an effective teaching content of this module. Marketing and communication management are learned/understood in an international and intercultural context and are also expanded professionally through relevant courses.

prerequisites and co-requisites

none

course contents

During their stay abroad at the partner university, the students must complete 15 ECTS courses in the field of "Marketing & Communications" - the teaching agreements must be agreed in advance with the director of study course by means of the Learning Agreement.

recommended or required reading

k.A.

assessment methods and criteria

k.A.

language of instruction

English

number of ECTS credits allocated

15

eLearning quota in percent

0

course-hours-per-week (chw)

0

planned learning activities and teaching methods

English version will be available soon

semester/trimester when the course unit is delivered

5

name of lecturer(s)

English version will be available soon

course unit code

INT_MKT

type of course unit

integrated lecture

mode of delivery

Compulsory

work placement(s)

not applicable