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Fundamentals of Economics

level of course unit


Learning outcomes of course unit

The students:
- Know the different business subareas.
- Know the fundamentals of marketing.
- Know the fundamentals of human resources management.
- Know the structure of an enterprise and typical operational processes and are familiar with the basic constitutive factors of an enterprise.
- Recognize connections in the sense of the manifold relationships between the business functions.
- can clearly distinguish central business terms from each other.
- Know the most important constitutional and functional business decisions.
- Know the basic possibilities for supporting business processes and business subareas through the possibilities of information technologies.

prerequisites and co-requisites

Courses of the previous semester successfully completed.

course contents

Overview and context analysis of the most important subareas in business administration
- Subject and fundamentals of business administration:
- Operational functional areas
- Business decision theory
- Fundamentals of Management and Ethics
- Fundamentals of Human Resources and Organization
- Marketing Fundamentals
- Fundamentals of:
- Constitutive company decisions such as legal forms, location decisions, types of mergers and acquisitions and choice of business segment.
- Functional business decisions: Materials management, production management, marketing.
- Fundamentals of business value creation processes and functions (value creation architecture and structure).
- Fundamentals of market, process and strategy oriented management.
- Fundamentals of the support of operational processes by information and communication technology

recommended or required reading

Vahs, D./ Schäfer-Kunz, J. (2015): Einführung in die Betriebswirtschaftslehre, 7. Aufl.
Thommen, J.-P./ Achleitner, A.-K./ et. Al. (2017): Allgemeine Betriebswirtschaftslehre:
Umfassende Einführung aus managementorientierter Sicht, 8. Aufl.
Schweitzer, M./ Baumeister, A. (2015): Allgemeine Betriebswirtschaftslehre, 11. Aufl.
Hutzschenreuter, T. (2015): Allgemeine Betriebswirtschaftslehre, 6. Aufl.
Wöhe, G./ Döring, U./ Brösel, G. (2016): Einführung in die Allgemeine
Betriebswirtschaftslehre, 26. Aufl.
Weber, W./ Kabst, R./ Baum, M. (2018): Einführung in die Betriebswirtschaftslehre,
10. Aufl.

assessment methods and criteria

final exam

language of instruction


number of ECTS credits allocated


eLearning quota in percent


course-hours-per-week (chw)


planned learning activities and teaching methods

Lecture, group work and discussion

semester/trimester when the course unit is delivered


name of lecturer(s)

Prof. (FH) Karsten Böhm

year of study


recommended optional program components


course unit code


type of course unit


mode of delivery


work placement(s)

not appplicable