Curriculum

Innovation	1	2	3	4	5	6
Introduction to Applied Economics	2,0
Product & Innovation Management		3,0

Law	1	2	3	4	5	6
Introduction to Law		3,0

international competencies	1	2	3	4	5	6
Foreign Language I	6,0
Foreign Language II		6,0
Consolidation Area Studies & Languages					6,0
Consolidation Business Management					16,0
Consolidation Social Skills					8,0

practice transfer	1	2	3	4	5	6
Academic Research I: Fundamentals	2,0
Practical Project I: Entrepreneurship			4,0
Practical Project II: Business Management				4,0
Competence & Talent Management /				2,0
Scientific Presentation						1,0
Bachelor Thesis						10,0
Internship						19,0

social skills	1	2	3	4	5	6
Communication, Presentation & Rhetoric	3,0

Business and Management	1	2	3	4	5	6
Introduction to Accounting and Finance	3,0
Fundamentals of entrepreneurship	3,0
Data-based business management	4,0
Corporate Leadership & Strategic Management	4,0
Marketing (E)	3,0
Investment & Financing		3,0
Annual Statement & Analysis		3,0
Start-up Management		5,0
Strategy Development & Execution		4,0
Market Analysis & Brand Management (E)		3,0
International Finance & Risk Management			4,0
Knowledge Management (E)			3,0
Conflict Management, Mediation & Negotiation			3,0
Cost accounting & calculation			2,0
Digitales Marketing: E-Competence & Social Media (E)			4,0
Organizational & Personnel Psychology			4,0
Sales & Customer Relationship Management (E)			2,0
Supply Chain Management			4,0
Company Transfer & Succession				4,0
Controlling				4,0
Business Models: Analysis & Application				4,0
Risk management: Fundamentals				3,0
International & Cross Cultural Management (E)				3,0
Leadership & Change Management (E)				3,0
Value-Oriented Management Control				3,0

General Overview	1	2	3	4	5	6
ECTS Credits*	30	30	30	30	30	30