International

Cross Cultural Management(E)

level of course unit

First Cycle

Learning outcomes of course unit

Upon successful completion of the course, students will:
 Have a general awareness of the existence of various international business standards
 Know basic differences in international business operations
 Understand and explain issues of cultural awareness when conducting international business
 Understand the fundamentals of global business etiquette
 Explain and apply the concept of cultural awareness
 Perform an business cultural analysis (LESCANT) on a country and explain the implications of the results of the analysis

prerequisites and co-requisites

Basic understanding of the fundamentals of business administration

course contents

 Overview of the field of international business
 Cultural dimensions of international business
 Global business etiquette
 Cultural awareness
 LESCANT Model (David Victor) of country analysis
recommended or required reading
Instructor provided course materials
Understanding Cross-Cultural Management, 3rd Edition by Marie-Joelle Browaeys & Rober Price (2015)
Global Business Etiquette: A guide to international communication and customs by Jeanette S. Martin and Lillian H. Chaney (2008)

recommended or required reading

Instructor provided course materials
Understanding Cross-Cultural Management, 3rd Edition by Marie-Joelle Browaeys & Rober Price (2015)
Global Business Etiquette: A guide to international communication and customs by Jeanette S. Martin and Lillian H. Chaney (2008)

assessment methods and criteria

Lecture discussion and case study participation (10%)
Country Analysis – written (20%)
Country Analysis – presentation (20%)
Written Test (50%)

language of instruction

English

number of ECTS credits allocated

3

eLearning quota in percent

0

course-hours-per-week (chw)

2

planned learning activities and teaching methods

 In class lecture
 Discussion
 Case study analysis
 LESCANT country analysis (group project)
 Group presentations

semester/trimester when the course unit is delivered

1

name of lecturer(s)

Mark Romanelli, MBA

year of study

1

recommended optional program components

non

course unit code

IP_BUS126

type of course unit

integrated lecture

mode of delivery

Compulsory

work placement(s)

not applicable

News of the FH Kufstein

Spannende Innovation Expedition im Rahmen einer Kurzzeitmobilität für Studierende in Litauen

Studierende des Studiengangs Unternehmensführung der Kufsteiner Fachhochschule nahmen erfolgreich an einem Blended Intensive Program in Vilnius teil. Im Vordergrund standen transnationale Zusammenarbeit und kultureller Austausch.

Learn more
Neuer Instagram-Kanal der FH Kufstein Tirol stellt Praxisprojekte und Events ins Rampenlicht

Studierende des Studiengangs Sport-, Kultur- & Veranstaltungsmanagement an der FH Kufstein Tirol eröffnen den Instagram-Kanal fhkuf_eventsandprojects. Hier bekommen die Follower einen umfassenden Einblick in die vielzähligen Praxisprojekte.

Learn more
Pint of Science Festival erstmalig zu Gast in Kufstein

Das jährlich stattfindende Wissenschaftsfestival hat es sich zum Ziel gemacht, die Öffentlichkeit über aktuelle wissenschaftliche Entwicklungen zu informieren. Dafür halten Wissenschaftler:innen Vorträge an öffentlichen Orten wie Kneipen und Cafés. In Kufstein fand das Festival im BAU! statt.

Learn more