Trends in International Business (E)
level of course unit
English version will be available soon
Learning outcomes of course unit
• gain an overview of the most important trends in business.
• are able to work on selected, current, scientifically relevant trends.
• can independently develop models and theories on these selected trends and net-work with others.
• recognize the interrelationships and have a basic understanding of how trends in-fluence the economy.
• are competent to recognize new trends independently and to make them applicable in an entrepreneurial way.
prerequisites and co-requisites
Course of the first two academic years
• Presentation of the currently most important and most discussed trends in business
• Development of theories, models, methods and solutions for these current trends
• First application examples and best practices for these trends
• Mutual exchange and presentation of contents and solutions
recommended or required reading
• Harvard Business Review Press, HBR`s 10 Must Reads on Innovation, Boston: HBR Press (latest edition)
• Kazan, Halim; Baykul, Mehmet.: Emerging Trends in Business. Peter Lang (latest edition)
• Samuel, Lawrence R.: Future Trends, A Guide to Decision Making and Leadership in Business. Rowman & Littlewood (latest edition)
• Zhu,Xiaoming et al.: Business Trends in the Digital Era. Springer (latest edition)
• 3-4 articles from professional journals
assessment methods and criteria
language of instruction
number of ECTS credits allocated
eLearning quota in percent
planned learning activities and teaching methods
semester/trimester when the course unit is delivered
name of lecturer(s)
Prof. (FH) Dr. Peter Dietrich
course unit code
type of course unit
mode of delivery